Architecture
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It’s impossible for a few engineers to build all the Person technology you’ve become accustomed to.
So instead, e9 deploys a variety of technical hooks and features that allow outside developers to build them as plugins to engine9, and deploy them in the Marketplace.
Pick and swap your own favorite tools in areas below.
With plug-and-play through the Marketplace, E9 changes with your world, and unchains you from the restrictions of any one company.
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The beating heart of engine9, the CRM coordinates
the content and tools coming out of the Marketplace, and provides common features for you to interact with that information. Traditionally, this is a massive, expensive ordeal that tries to layer in thousands of features.
e9 instead focuses on a few key elements, and leverages the marketplace for all the details.
- Modern user interface for your humans to do things with your contacts
- Segments and Targeting : Build your own sets of people or use those from the Marketplace
- Messaging & Transactions : See and construct ads, email, SMS, and other Marketplace content from one spot.
- Manage the donations and transactions coming from them.
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e9 has many native charts and reports for groups to visually understand their data, as well as a number of customized ones available in the MarketPlace.
For those groups that want to report themselves, e9 exposes a reporting warehouse connection suitable for use by Looker, PowerBI, Tableau, or other reporting suites.
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Use Jambo Make your website matter again. Connect your website and apps to data in your CRM through our Web API, deliver customized content per individual, and create customer portals that tie directly back to your messaging.
Rather than try to build and support all the newest consumer tools in e9, our Marketplace partners leverage the e9 Web API, so you can use whatever CMS you’re comfortable with.for analyzing and engaging with customer feedback, unlocking valuable insights, and effortlessly revealing new releases.
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Raw data can only get you so far – E9 layers some advanced analytics on top of the data, attributing your transactions and activity to the sources that generated them.
Messaging performance, lifetime value, and performance of partnerships and acquisitions roll up in one of our many models.
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e9 has many native charts and reports for groups to visually understand their data, as well as a number of customized ones available in the MarketPlace.
For those groups that want to report themselves, e9 exposes a reporting warehouse connection suitable for use by Looker, PowerBI, Tableau, or other reporting suites.
Reconciling a “person” across a sea of contact data is hard.
e9’s native identity matching uses as much data as we can find to isolate individuals – leveraging data from the Marketplace to keep it modern.
e9 also manages your source code dictionary – parsing automatically, and splitting out components for reporting.
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Data comes in all shapes and formats, from lots of different places.
The e9 LakeHouse stores terabytes of data from apps in the Marketplace, and feeds it into the identity and coding engines
Enterprise, CRM and CDP
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